External Environmental Analysis
Choose a company for this assignment. This assignment provides students an opportunity to perform an external analysis to see the value of it and prepare for the SWOT analysis assignment.
Complete (Write) an external environmental analysis for your chosen company that includes ALL the following factors.
Laws and regulations
Economy
Technology
Demographics
Social issues
Suppliers
Competitors
New entrants
Substitutes and complements
Customers
Following your analysis, write a response of at least 150 words for each of the following questions (total of 450 words minimum):
What has the company done to adapt to its environment?
How does that company attempt to influence its environment?
Do you think the company has made good decisions? Why or why not?
Critically analyze the facts referencing and citing the chapter concepts in text.