Topic: Reserach & Evaluate Journal Topic

Order Description Assessment 2 – 50% 24th DEC2015 Select one of the 4 topic areas listed below. Research and evaluate two relevant journal articles that you will examine and critique in terms of their academic merit and industry implications. Present your findings in a comparative critical discussion in essay format. Your review should be no more than 2500 words. Topic areas: 1. Implications of risk management and H&S for events 2. Event Evaluation 3. Service Innovation 4. Measuring Quality in Service Industries Assessment Objectives/Rationale: This assessment will allow students to think critically about the existing body of knowledge in event operations management and aims to increase their appreciation of theory informing practice. Students will demonstrate evidence of significant research into their topic. Students will also be given guidance on writing critically and reviewing academic literature. Major Events Management Critical Journal Review Marksheet Total Possible Points Total Points Earned Research • Brief rationale for articles chosen • Appropriate academic sources selected • Good use of additional and supporting published or other sources (if applicable) Maximum: 35 35-34 Excellent 33-32 Nearly Excellent 31-30 Very Good 29-28 Good 27-26 Mostly Good 25-24 Above Average 23-22 Average 21-20 Mostly Average 19-18 Below Average 17< Poor/Failing Knowledge and Analysis • Clear understanding and discussion of the topic/concept • Critique clearly shows critical and original thinking • Discussion and analysis is linked and synthesized • Well-supported and fully considered recommendations/conclusions/observations Maximum: 50 50-49 Excellent 48-47 Nearly Excellent 46-45 Very Good 44-43 Good 42-41 Mostly Good 40-39 Above Average 38-37 Average 36-35 Mostly Average 34-33 Below Average 32< Poor/Failing Structure and Presentation • Word count is adhered to • Essay is coherent with well structured arguments • Effective use of grammar, spelling, punctuation, sentence structure • Consistent, professional presentation and writing style • Submitted by the deadline • Referencing adheres to Josoor guidelines Maximum: 15 15 Excellent 14 Nearly Excellent 13 Very Good 12 Good 11 Mostly Good 10 Above Average 9 Average 8 Mostly Average 7 Below Average 6< Poor/Failing