Website Project – 1220HSL – Semester 2, 2015

Website Project – 1220HSL – Semester 2, 2015 TASK SHEET ASSIGNMENT FOUR (WEBSITE PROJECT) Assignment Description The fourth assignment (Website Project) requires you to create a website, based on your previously developed website plan. You will do this using a website publishing platform called, ‘WordPress’. This is intended to assess your familiarity of the conceptual knowledge and your ability to apply the practical skills taught in lectures and tutorials. The assignment also requires you to consider how to implement the management and design issues that were raised in your website plan. The assessment criteria for the website project are based on elements of website quality, which will be discussed extensively in lectures. These include: general professionalism of the site; consistent and detailed information; quality of the text content and the absence of copyright breaches (i.e. make sure you write your own content); ease of access to all information; navigation (e.g. ease of use, no broken links etc); and the visual appearance (colours, layout, and overall vibe appropriate for your business). Important Points The biggest question to ask yourself prior to submitting your Website Project is, ‘Would I (as a potential customer) be interested in booking or purchasing a product or service from this company’s website?’ For your answer to be yes your website must look professional, trustworthy, and be a true reflection of the business’s underlying philosophies, goals, and purpose. If your answer to that question is no then something must be missing from your website (possibly a number of things). To simplify; if your business is a hotel, does your website look like a hotel website? If your business is a festival, does your website look like a festival website? Make sense? If your business sells a product or service (and most will), can the customer purchase or book that product or service online? If the answer is no, then your website fails to achieve your business’s most crucial goal; to increase profit through the use of online channels and today’s pervasive, digitally converged business environment. Finally a comment on the content (primarily text, image, and video based content) contained within your website – do not copy text content from anywhere. You are required to generate this content yourself. It is an employable skill and a major component of this assignment. We will be working in an internationally accessible online environment. If the content on your website beaches copyright in anyway, you will more than likely receive an academic breach notice and your website project will be marked accordingly (i.e. you receive no marks for any copied content). Due Date 18th October, 2015 11.59pm Submission Protocol Submit assignment by providing your tutor with administrator rights to your website. You will be shown how to do this in lectures and in tutorials. By this point you would have already been shown this. Ensure you have the capacity to do this correctly before the due date. Assignment Three – Website Project – 1220HSL – Semester 2, 2015 Website Disclaimer On the contact page and any page where you set up some sort of monetary transaction, you will be required to place the following disclaimer (to ensure the public do not view your website as a functioning business): This website has been created as part of a UNIVERSITY ASSIGNMENT for the course ‘Information Systems for Service Industries’. This course is undertaken as a first year subject for numerous Bachelor of Business degrees offered by Griffith University. The business concept that is the focus of this website is purely fictional and does in no way, shape, or form constitute a real business. All commerce, trading, and monetisation functions associated with this website have been created to show that the administrator (tertiary-level student) has sufficient understanding of the manner in which websites and online marketing can increase a business’s overall market share and ultimately generate increased financial return. YOU CANNOT PURCHASE PRODUCTS, PROCURE SERVICES, OR CONDUCT ANY BUSINESS TRANSACTIONS FROM THIS WEBSITE. Yours Sincerely, The Administrator. Website Set Up Procedure 1. Click Here to sign up your website 2. Enter Your Griffith email address (use only your Griffith email address) 3. Create a username 4. Create a password 5. Enter your domain name (your name - first and last - as one word) 6. Choose the .wordpress.com Free option only 7. Do not pay money for any service from WordPress 8. You will now be sent an email from WordPress detailing where you go from here 9. It will simply ask you to ‘activate’ your website by clicking on a link 10. You will then most likely be taken to the administration log in page 11. Add your tutor as an administrator straight away Website Themes Worth Checking Out 1. Chateau (simple but multiple options and as such very effective) 2. Stay (this theme is really good for hotels and businesses based on accommodation) 3. Pictorico (cool looking grid or tiled portfolio based theme, seen this used quite well by students in previous semesters) 4. Ullustratr (a portfolio based theme good for creative businesses or where announcements are regular) 5. Espied (a portfolio based theme good for creative businesses or where announcements are regular) 6. Sidespied (a portfolio child theme of Espied. Great for showing off your photographs or images) 7. Spun (simple yet funky theme that might be good for vintage, retro, or businesses focused on homemade products or services) 8. Oxygen (another portfolio style theme, however, could work for a multitude of business types) Assignment Three – Website Project – 1220HSL – Semester 2, 2015 9. Goran (I could see this used quite well for a business offering professional services, stylish, minimal, widget areas on home page could work well for a multitude of businesses) 10. Edin (similar vibe to the Goran theme and offering the same potential, I like the point of difference in the way the menu is set up and functions) 11. Tonal (sometimes simple and minimally styled website are best) 12. Hemingway (a new theme made available this year which looks pretty cool and easy to use to me) 13. Sketch (responsive portfolio based theme, minimal, easy to work with, again might be good for vintage, retro, or businesses focused on homemade products or services, cute demo too) 14. Adaption (a flexible and responsive theme. Strong structure supports any type of content, full-width featured images help your content pop, and there is something interestingly different about this theme) Important Note: The links above re-direct you straight to the theme’s instructions page. You can activate any of these themes from within your WordPress dashboard. I have re-directed you to the theme’s instructions page as most of these themes do something unique – that is why they look good – and as a result, it is crucial that you read the instructions so you can set it up successfully. Hyperlink to 'Creative Commons' Resource Click Here to check out some of the resources (images, audio, and video) available under flexible Creative Commons licences Hyperlink to 'WebTreats' Social Media Icons Resource Click Here to check out the multitude of social media icons that are made freely available by WebTreats (if you cannot find a social media icon that suits your business here then you are not looking hard enough) Hyperlink to 'Subtle Patterns' Backgrounds Resource Click Here to check out the endless range of backgrounds that are made freely available by Subtle Patterns (once again if you cannot find a background image that suits your business here then you are not looking hard enough).